The Art of Journalistic Writing: A Comprehensive Guide ✍️

  • Writing
Contra Tips
· 7 min read

Journalistic writing aims to provide accurate and objective news coverage to the audience. Learn how to write like journalists in this comprehensive guide.

In the fast-paced realm of freelance writing, captivating and informative articles are the key to setting yourself apart from the competition. That's where the art of journalistic writing becomes your secret weapon. 

Below, we'll delve into the significance of journalistic writing for Independents, demystify its definition and various types, explore its essential features, and provide you with invaluable tips to sharpen your skills. Get ready to unlock the power of journalistic writing and take your freelance career to new heights. Let's dive in and discover the magic behind compelling stories that captivate readers worldwide.



What is journalistic writing? 📝 

Journalistic writing, as the name implies, is the style of writing used by journalists and news media organizations to share news and information about local, national, and global events, issues, and developments with the public.

The main goal of journalistic writing is to provide accurate and objective news coverage. Journalists gather facts, conduct research, and interview sources to present a fair and unbiased account of events. They strive to deliver information clearly, concisely, and interestingly that grabs readers’ attention and helps them understand the subject.

Journalistic writing also encourages public discussion, critical thinking, and informed decision-making. Since journalists present diverse perspectives, analyze complex issues, and investigate misconduct, they empower readers to form opinions and actively engage with the news. Journalistic writing acts as a watchdog, holding institutions and individuals accountable and promoting transparency in society.

Types of journalistic writing 🔥

Different types of journalism writing styles serve unique purposes, from exposing truths to keeping us informed, sparking conversations, and providing meaningful insights into the world around us. 

Here are five types of journalistic writing you should know about:

Investigative journalism 🕵️

Investigative journalists are like detectives in the news world. They dive deep into topics, dedicating their time and resources to uncover hidden information, expose corruption, and bring wrongdoing to the surface.

News journalism 🗞️

News journalists are frontline reporters who inform people about the latest happenings. They cover a wide range of topics, from politics and the economy to science and entertainment. They gather facts, interview sources, and present unbiased information objectively and concisely.

Column journalism 📰

In column journalism, writers share their personal opinions and perspectives on various subjects. They offer analysis, commentary, and insights on social, cultural, or political issues. Whether they are experts in their fields or well-known figures with unique voices, their columns provide readers with different standpoints and spark thought-provoking discussions.

Feature writing 🙇 

Feature writers take us beyond the basic facts and immerse us in storytelling. They explore human-interest stories, profiles, and in-depth features on specific topics. They also delve into the personal lives, experiences, or achievements of individuals or communities, providing a deeper understanding of the subject matter by using narrative techniques.

Reviews journalism 📖

Reviewers are the guides helping us make informed decisions about the arts. They evaluate and critique films, books, music, theater shows, and more. Through their opinions and assessments, they analyze the quality, impact, and significance of creative works. Review journalism not only helps us choose what to watch, read, or listen to, but it also contributes to cultural conversations and discussions.

Key features of journalistic writing 🔑

Journalistic writing distinguishes itself from other forms of writing through several essential characteristics. And here are a few: 

  1. Accuracy and objectivity: These are of utmost importance. Journalists go to great lengths to gather reliable information, verify sources, and present a balanced perspective. They strive to separate facts from opinions, ensuring readers receive an accurate account of events.
  2. Timeliness and relevance: Journalists focus on current events and issues that are of interest to the public. They aim to provide up-to-date information, sharing the latest developments and their implications.
  3. Clarity and conciseness: Journalists use clear and simple language, avoiding complex jargon that might confuse the audience. They use short sentences and paragraphs that enhance readability.
  4. Inverted pyramid structure: Commonly employed in journalistic writing, this structure places the most important information at the beginning of the article –– in the headline and the first paragraph. Subsequent paragraphs contain supporting details arranged in descending order of significance. By adopting this approach, journalists enable readers to grasp the main points quickly and decide whether to delve deeper into the topic.
  5. Engagement and impact: Journalists leverage various storytelling techniques, such as vivid descriptions and compelling narratives, to captivate their audience. They incorporate quotes, anecdotes, and human-interest elements to evoke emotions among readers and make the story relatable.

How to write like a journalist: 7 tips 💯

Now that you know the ins and outs of journalistic style and storytelling, let’s explore the best practices to follow during news writing: 

1. Use the inverted pyramid structure 🔻

If you’re wondering how to structure and write a news story or article, the answer is simple: Go from the most important to the least important. Start your articles with vital facts, and arrange supporting details in descending order of significance. This structure ensures readers receive essential information even if they don’t read the entire piece.

2. Establish your angle 📐

Before you begin writing, determine the angle or perspective you want to take on the story. Although you should share a neutral opinion, choosing an angle helps you stay focused and deliver a clear message. Consider what makes your story unique or newsworthy, and shape your narrative accordingly.

3. Stick to the facts 🩹

Journalistic writing values accuracy and objectivity. Present information verifiable and supported by credible sources, and avoid personal opinions and biases –– allowing the facts to speak for themselves. Fact-checking is essential to maintain the integrity of your writing.

4. Use quotations to generate credibility 💭

Including quotes from reliable sources adds credibility and depth to your writing. Interview relevant individuals, experts, or eyewitnesses to gather their perspectives and insights. Incorporate their direct quotes to support your narrative and provide first-hand accounts.

5. Write clear and concise sentences 💎

Use straightforward language to effectively communicate your message. Journalism articles typically only include one-to-three sentences per paragraph and should not exceed 20 words per sentence. 

6. Edit and revise 💻

Thorough editing is crucial to produce polished and professional journalistic pieces. So once you finish your first draft, invest time on editing and revising your work. Look for grammatical errors, clarity issues, and redundancies. And ensure your writing flows smoothly and maintains a consistent tone. 

7. Maintain ethical standards 🏅

You want repeat readers who’ll come back for more from you. And for that, you must keep in mind journalistic principles and share fair, trusting, and accountable pieces. Attribute information to appropriate sources, respect privacy when necessary, and conduct thorough fact-checking.

Write like a pro with Contra 🌟

Mastering the art of journalistic writing is the key to becoming a skilled and impactful freelance writer. By understanding the criticality of thorough research, engaging storytelling, and holding the powerful accountable, you can create compelling news stories that resonate with readers. 

And with Contra as your trusted companion, you'll have the tools and resources to refine your journalistic writing skills and take your freelance career to new heights. So don't miss out on the opportunity to write like a pro. Sign up with Contra today, promote your services commission-free, and connect with fellow writers. 

Check out Contra for Independents, and join our Slack community to interact with a supportive network of writers, sharing knowledge and learning from each other.

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