Karen Le's Work | ContraWork by Karen Le
Karen Le
pro

Karen Le

Content Creator and Social Media Strategist ✨

    $10k+
    Earned
    18x
    Hired
    5.00
    Rating
    609
    Followers
Cover image for Replit UGC Video Content
Replit UGC Video Content
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72
Cover image for UGC Organic Short Form Videos for Slate
UGC Organic Short Form Videos for Slate
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68
Cover image for UGC Short Form Video Production for Good Protein
UGC Short Form Video Production for Good Protein
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27
Brands like Gap are showing that the strongest content today does more than showcase products, it turns fashion into entertainment. I explored that idea by making a spec piece on my Super 8 camera, not just as a camera, but as an extension sitting at the intersection of tech, style, nostalgia, and utility. But the bigger point for me as a creative strategist is this: good content direction is not about choosing what looks cool, it is about choosing what communicates best. Knowing when a concept calls for something cinematic, elevated, and story-led vs when it should feel lo-fi and socially native, goes a long way. Creative that performs is rarely accidental. The visual language, tone, pacing, and format all shape how a brand is perceived and how a viewer feels. When those choices are intentional, the message gets stronger.
3
12
828
Cover image for UGC Video Production for Contra
UGC Video Production for Contra
7
294
Cover image for Social Media Video : Cinematic Review Series
Social Media Video : Cinematic Review Series
7
349
UGC Content Campaign: Shanyi
3
91
UGC Reel for Contra: A Freelance Journey
5
212
User-generated content creation | Activision- Call of Duty
3
171
I enjoyed a work-staycation at a spa cabin on Canada’s East Coast and captured photo + video to share the experience- for both the business and my profile 😊 I focused on a peaceful, cozy, restorative vibe. Below are a few (of the many) organic social videos I made around the weekend:
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28
1.1K
Indy AI x Contra UGC
3
41
I recently finished a campaign with Good Protein. I produced short-form videos to run as social ads for the team. Here are a couple that I made: - All in one shake: made to feel like a FaceTime organic style video that would naturally pop up on your FYP on TikTok - 32 g protein powder: promoting their new product launch
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1K
User-generated content (UGC) | Amazon Prime Canada
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971
Social media management + strategy & content creation | Vivial
3
72
Content Creation Portfolio
1
2.6K
Cover image for Instagram Social Content Design | Kittl 🌊🌾
Instagram Social Content Design | Kittl 🌊🌾
1
348
Cover image for How and When to Increase your Rates as a Freelancer — Contra⚡️
How and When to Increase your Rates as a Freelancer — Contra⚡️
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304
Youtube Optimization: Contra 🎥
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115
Cover image for Social media management + content creation- Dr Schulzes
Social media management + content creation- Dr Schulzes
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305